The trend research is the very first step for designing a shoe collection.
Researching means visiting the most important fairs (Micam, Lineapelle, etc.) of the shoe world, being up to date, studying fashion history and creating new images that will lead us towards the design of new products, following the market needs of each client.
Materials and color choices are very important in defining a new shoe collection. Using the right leathers or fabrics with the the right color combination means making a difference in fashion and in the market. Take a look at some examples.